Spring/Summer 2020

A tribute to TIMELESS icons

The collection was inspired by timeless icons representing the attitude and styles of strong women from all walks of life.

A tribute to timeless icons

The collection was inspired by timeless icons representing the attitude and styles of strong women.

SHINE AT WORK

The workplace is a dull and dim place — well, until the SHN woman arrives, that is.
“Let there be light!” she says. And just like that, there's no more dullness, no more repetitions, no more gray!

Like the Sun, she radiates her style and power to offices, corridors and meeting rooms around the workplace, transforming it into an inspiring story of empowerment, elegance and femininity.

With her ultra bright look, which is complemented with super feminine shapes and nature-inspired accessories, the SHN woman represents everything that is modern, daring and also fun.

Shining at work — shining so bright…

SHINE AT WORK

Like the Sun, she radiates her style and power to offices, corridors and meeting rooms around the workplace, transforming it into an inspiring story of empowerment, elegance and femininity.

With her ultra bright look, which is complemented with super feminine shapes and nature-inspired accessories, the SHN woman represents everything that is modern, daring and also fun.

Shining at work — shining so bright…

Back to the PAST

SHN’s new collection brings back the authentic, elegant and feminine energy of the 60s, the innovative and free style of the 70s, and the Lady Di style of the 80s.

Back to the PAST

SHN’s new collection brings back the authentic, elegant and feminine energy of the 60s, the innovative and free style of the 70s, and the Lady Di style of the 80s.

SHN exists to encourage women to connect their style with their feelings. We create classy pieces that elevate women to a higher level of power and attract a wider audience wherever they go.

Fluent & FLASHY

The fluent cuts and flashy colors of the new season are perfectly complemented by accessories inspired from the nature.

Fluent & FLASHY

The fluent cuts and flashy colors of the new season are perfectly complemented by accessories inspired from the nature.

Since the 60s, women’s fashion has undergone a revolution that continues to influence design trends to this day. Through the use of jeans, vintage cuts and nostalgic choices of fabric patterns, our new collection celebrates this revolution through bold color and pattern choices.

A rich palette of FABRICS

To combine chicness with functionality, we used in this collection a rich palette of fabrics from linen textures to viscose mixtures, tencel products and silk chiffon.

A rich palette of FABRICS

To combine chicness with functionality, we used in this collection a rich palette of fabrics.

RETRO looks, modern COMFORT

With new trends transforming work life around the globe, women can be both classy and comfortable these days — as seen in this cool look from our new collection.

RETRO looks, modern COMFORT

With new trends transforming work life around the globe, women can be both classy and comfortable these days — as seen in this cool look from our new collection.

Whatever SUITS you

Being the powerful statement that they are, suits seem to be going nowhere this season. And since we are huge fans of suits ourselves, we took this great news and turned it into many new suit models with all sorts of cuts, colors and materials.

Whatever SUITS you

Being the powerful statement that they are, suits seem to be going nowhere this season.

By the power of COLORS

No better way to welcome the 80’s back than a bright pop of color! To celebrate the power of colors, we used the most vivid tones of blue and red, the sunset softness of marigold, and pure mint tones of green in our new collection.

By the power of COLORS

To celebrate the power of colors, we used the most vivid tones of blue and red, the sunset softness of marigold, and pure mint tones of green.

Some things NEVER change

Fitted plaid jackets, slim trousers, shirts, trench coats — all in the rich and mysterious luster of black. Pair them with colorful micro bags and modern interpretations of fanny packs, and you can never go wrong…

Some things NEVER change

Bring GLAMOR to every occasion

This year’s collection features the finest examples of established and rising models of the era designed to bring glamor to every occasion.

Bring GLAMOR to every occasion

This year’s collection features the finest examples of established and rising models of the era designed to bring glamor to every occasion.

Elegance at WORK

The breathtaking dresses and dreamlike suits in our new collection epitomize SHN’s mission to help women find timeless elegance in the workplace wherever they may work and whatever they may do.

Elegance at WORK

The breathtaking dresses and dreamlike suits in our new collection epitomize SHN’s mission to help women find timeless elegance in the workplace wherever they may work and whatever they may do.

Sneak a peak at our NEW SEASON campaign films!